Monthly archives: July 2026

Best practice
Reading Time: 8 minutesBest practice offers evidence that an idea can work, but what it cannot prove is that the same approach will work in the same way inside a different organisation. Few leadership teams deliberately choose a poor solution. When an organisation needs to improve performance, reduce risk or deliver change, adopting [...]

Why Best Practice Fails When Business Context Is Ignored

Reading Time: 16 minutesAs more products, specialist teams, processes and controls are introduced into an organisation due to growth, internal complexity begins to reach the customer. The result is B2B buying friction: unnecessary effort, uncertainty or delay that makes it harder for a prospective customer to understand the offer, obtain a dependable answer [...]

How Business Growth Creates B2B Buying Friction

Business Complexity
Reading Time: 11 minutesGrowth rarely makes a business simpler; more often than not, there is an increase in business complexity. New customers bring different requirements. New services need supporting processes. More people require clearer roles, communication and oversight. Larger contracts introduce additional risk, governance and reporting. New systems are implemented to provide greater [...]

Why Business Complexity Becomes a Barrier to Growth

Leadership System
Reading Time: 9 minutesWhy founder-led and growing B2B organisations can become too dependent on the people who built them A business can outgrow its leadership system before it outgrows its market. At first, it rarely looks like a crisis. Revenue may still be growing. Customers may still trust the founder. Teams may still [...]

When Growth Outpaces the Leadership System

Growth Confidence
Reading Time: 7 minutesGrowth plans often begin the year with confidence. The targets have been agreed. The pipeline has been reviewed. The roadmap has been presented. The board pack looks credible. Everyone understands the direction of travel. However, confidence is not the same as evidence. Bain’s 2026 B2B Growth Agenda highlights the problem [...]

When Growth Confidence Outruns Commercial Reality