The right level of content and market-presence support
Oak Voice packages reflect how much source material, original content, leadership access and production support an organisation needs.
They are not a ladder that every client must climb. Oak Consult recommends the level that fits the current problem, the available content and the organisation’s ability to contribute and approve source material.
Every package begins with a foundation phase and an agreed 90-day content plan.
An adaptation is a secondary version of a primary content item created for another agreed channel, format or audience. It is not an additional original content item.
Oak Voice Presence
For businesses that already have useful content but lack consistency and capacity
Presence provides a managed, LinkedIn-first rhythm using client-supplied news, expertise and owned content.
Oak Consult edits, curates, adapts, schedules and reviews the work so the company remains visible without lowering the standard of what it publishes.
Presence includes:
- 8 to 10 primary company LinkedIn items each month.
- Client-supplied website content incorporated into the publishing rhythm.
- Up to 4 agreed adaptations.
- Simple supporting imagery using agreed brand assets.
- A short monthly performance note.
Presence requires a reliable flow of usable material. It is not suitable where Oak Consult must build the content engine from the beginning.
Oak Voice Plus
For businesses that need Oak Consult to create part of the content engine
Plus combines a consistent company LinkedIn presence with one original Oak-created website article each month.
A focused source conversation gives Oak Consult the substance to create the article and related social content. This is supported by company updates, existing material and selective curation where relevant.
Plus includes:
- 10 to 12 primary company LinkedIn items each month.
- One original Oak-created website article.
- Up to 6 agreed adaptations.
- Simple supporting imagery using agreed brand assets.
- A monthly report and review.
Plus is the recommended starting point for most organisations that have genuine expertise but lack a dependable production rhythm.
Oak Voice Premium
For a company and one senior leader who need a stronger connected presence
Premium combines organisational content with a credible leadership voice.
It gives the market access to the company’s expertise and the judgement of a senior person without turning their LinkedIn account into a stream of manufactured personal branding.
Premium includes:
- 12 primary company LinkedIn items each month.
- Up to 4 senior-leader LinkedIn items each month.
- One substantial website article or interview-led content asset.
- Up to 8 agreed adaptations.
- Simple supporting imagery using agreed brand assets.
- Monthly insight and recommendations.
Premium requires direct and regular access to the named leader. Oak Consult will not manufacture their views through a marketing intermediary or publish opinions they have not genuinely contributed.
Oak Voice Prescribed
For requirements that do not fit a standard package
Prescribed is used where the organisation has multiple leaders, business units, channels, approval routes or heavier original-content requirements. It is the most flexible and tailored tier within our Oak Voice packages.
Oak Consult works with the client to define the required outputs, access, responsibilities, timetable, review process and price before work begins.
A Prescribed service may include:
- Additional senior or technical contributors.
- Multiple business units or audiences.
- More substantial original website content.
- Additional justified social channels.
- Interview-led or research-led content.
- More complex approval and governance requirements.
- Coordination with internal marketing teams or existing specialist suppliers.
Prescribed remains an Oak Voice service while the principal need is content and market presence.
Where Oak is being asked to resolve the proposition, leadership position, commercial direction or a wider cross-functional problem, Oak CORE is likely to be the more appropriate route.
Shared working rules
The following principles apply across Oak Voice packages:
- Every new relationship begins with a foundation phase and an agreed 90-day content plan.
- One named client owner coordinates source material and approvals.
- One consolidated revision round is included for each agreed content cycle.
- Client facts, claims, permissions and regulatory statements require client approval.
- Specialist design, photography, video, paid media and public relations are separately scoped.
- Additional channels are included only where there is a clear audience and purpose.
- Oak may pause publishing rather than release weak, unsupported or unsuitable content.
- Material delays in source access or approval may affect the publishing schedule.
- Agreed outputs do not roll forward indefinitely where the client has been unable to provide the required source material or approvals.
Content must begin with something real
Oak Voice can turn rough ideas, conversations, evidence and technical knowledge into clear market-facing content.
It cannot create credible substance from nothing.
Clients do not need finished copy, but they must provide access to the people, projects, products, evidence and customer understanding from which useful content can be developed.
This protects both the quality of the work and the credibility of the client’s market presence.
Choosing the right Oak Voice level
You do not need to select a package before speaking to Oak.
The Voice Fit Conversation will establish:
- What the organisation wants to achieve.
- What useful content already exists.
- What Oak would need to create.
- Who needs to contribute.
- Which channels are commercially justified.
- How approvals will work.
- Which package provides the most proportionate starting point.
Oak may recommend Presence, Plus, Premium, a Prescribed service, another Oak route or no engagement at all.
Want to understand the wider proposition? Discover how Oak Voice works.