Business

Customer-centric
Reading Time: 6 minutesWhy customer-centric focus fails without governance — and how leaders fix it 1. The uncomfortable truth: most board agendas are still inside-out Most boards would say they put customers first. Very few agendas reflect that claim. Customer topics often appear late in meetings, framed as performance reports rather than decision [...]

How to Build a Customer-Centric Boardroom Agenda

 in Customer Experience / Leadership / Management  tagged Business / Communication / Leadership by
Net Promotor Score NPS
Reading Time: 6 minutesSeeing B2B Customer Success Through the Right Lens For many boards, Net Promoter Score (NPS) has become the default proxy for customer success. It is reviewed regularly, discussed confidently, and often treated as evidence that the organisation is either “doing fine” or “needs attention”. The problem is not that Net [...]

Beyond the Net Promoter Score (NPS)

 in Business / Customer Experience / Leadership / Management  tagged Business / Customer Experience / CX / Leadership by
Sustain - SUCCESS Framework
Reading Time: 5 minutesKeeping Growth Alive After the Excitement Fades with Sustain Every transformation begins with energy. The first workshops spark new thinking.The new rhythm feels refreshing.Teams experience early wins.Leadership sees movement.Confidence spreads. And then — slowly, quietly — reality returns. People get busy.Priorities multiply.Operational pressure reasserts itself.Urgency shifts.Enthusiasm fades into routine.Routine fades [...]

Sustain – SUCCESS Framework

 in Business / Leadership / Management / Teams  tagged Business / Communication / Leadership / Team by
Executable Plan
Reading Time: 5 minutesTurning Customer Truth Into Coordinated Movement The Executable Plan is the discipline that stops Account-Based Growth from becoming a well-framed intention rather than a lived organisational behaviour. It is the point in the SUCCESS framework where understanding becomes movement — where strategy gains a pulse. There is a dangerous moment [...]

Building an Executable Plan – SUCCESS Framework

 in Business / Leadership / Management / People  tagged Business / Communication / Leadership / Team by
Customer Segments
Reading Time: 5 minutesCustomer Segments – Who Deserves Your Best? Many leadership teams still don’t know who their best customers really are. They know who shouts the loudest.They know who spends the most time with them.They know who complains.They know who buys occasionally but demands constantly. What they often don’t know is: Which [...]

Customer Segments Development – SUCCESS Framework

 in Business / Customer Experience / Leadership / Technology  tagged Business / Digital Transformation / Leadership / Success by
SUCCESS Framework
Reading Time: 3 minutesWhere Growth Becomes a Leadership Discipline Most growth initiatives don’t collapse because the model was wrong. They collapse because the rhythm is lost. A small misalignment here, a missed review there. A decision made on assumption. A customer insight diluted. A Heatmap ignored. A success plan left to gather dust. [...]

The SUCCESS Framework Series

 in Business / Digital Transformation / Leadership / Technology  tagged Business / Leadership / Team by
Christmas Future
Reading Time: 8 minutesChristmas Future – The Era of Cognitive Transformation 1. Introduction — The Acceleration to 2035 When I first wrote The Post of Christmas Future in 2014, the world still felt full of uncomplicated technological optimism. We pictured electric cars, self-driving systems, virtual reality training suites, 3D-printed homes, and an emerging [...]

The Post of Christmas Future 2035

 in Business / Leadership / Technology  tagged Business / Leadership / technology by
Christmas Past
Reading Time: 6 minutesTen Seismic Shifts in the Decade of AI and Uncertainty I. The Dickensian Frame: Looking Back to Christmas Past to Learn Forward Every December, reflection becomes ritual. It’s when leaders, like Scrooge before his ghosts, turn to the past not for nostalgia—but for truth. When I first wrote The Post [...]

The Post of Christmas Past – 2025 Edition

 in Business / Leadership / Technology  tagged Artificial Intelligence / Business / technology by
Commercial Momentum
Reading Time: 11 minutesIntroduction: Why Commercial Momentum Is the Untapped Competitive Advantage Most organisations don’t fail because they lack strategy, talent, or ambition. They fail because they lose commercial momentum or didn’t have momentum in the first place. Momentum is the force that turns intent into impact. It is the difference between teams [...]

The A to Z of Commercial Momentum

 in Business / Digital Transformation / Project Management / Teams / Technology  tagged Business / Communication / Digital Transformation by
Digital Handoffs
Reading Time: 5 minutesDigital Handoffs: The Delivery Paradox While digital projects celebrate on-time delivery, we find the real threat to success lies in the handoffs—the critical transitions between teams where intent is diluted, context is lost, and the promised business value quietly leaks away. 70% of digital transformations fail to meet their objectives [...]

Digital Handoffs: Where Value is Lost

 in Business / Customer Experience / Digital Transformation / Project Management / Teams / Technology  tagged Business / Digital Transformation / Leadership / Project Management / Team by
Why Digital Projects Fail
Reading Time: 4 minutesA practical guide for business and project leaders on spotting the warning signs in digital projects — and taking back control before it’s too late. The Silent Slide into Failure: Five Early Warnings That Digital Projects are Dying Slowly Digital projects rarely crash and burn in fireballs. More often, they [...]

Why Digital Projects Fail (and How to Fix Them Before ...

 in Digital Transformation / Project Management  tagged Business / Digital Leadership / Digital Projects / Digital Transformation / Success by
Project Rescue
Reading Time: 9 minutesWhen projects derail and when to move into Project Rescue Every leader has faced it: the project that starts with promise, burns through months of effort, and then stalls. Deadlines slip, costs spiral, and meetings feel more like crisis briefings than progress updates. In the private sector, that might be [...]

The A to Z of Project Rescue

 in Leadership / Management / Project Management / Technology  tagged Business / Communication / Leadership / Success / Transformation by
Purpose-driven Projects
Reading Time: 9 minutesPurpose-Driven Projects – Yes the what and the how are important, but what’s often missing is the why. Most organisations measure project success with the familiar three: time, cost, and scope (sometimes quality is added too). Deliver to budget, hit the dates, and stay within scope — and on paper, [...]

Purpose-Driven Projects: Why Mission Matters as Much as Milestones

 in Business / Business Skills / Digital Transformation / Leadership / Project Management / Teams  tagged Business / Communication / TCQ / Team / Vision by
Reading Time: 3 minutesWhy even the best proposition underperforms when your teams aren’t pulling in the same direction — and how to fix it. We Know What We Do. So Why Isn’t It Landing? You’ve got a strong product or service. You’ve invested in development.The customer results are great. And yet… Sales aren’t [...]

Your Proposition Isn’t the Problem — Your Alignment Is

 in Business / Leadership / Teams  tagged Business / Communication / marketing / Sales / Team by
Reading Time: 7 minutesBusiness strategy is never static. What worked a decade ago doesn’t always cut it in 2025. The pace of change, the rise of digital, the climate agenda, and shifting customer expectations mean that leaders need a new lens. Back in 2014, Oak published the original A to Z of Business [...]

The A to Z of Business Strategy (2025 Edition)

 in Business / Business Skills / Leadership  tagged Business / Customer Centricity / Digital Transformation / Quality Management / Strategy by
Reading Time: 6 minutesYour Guide to AI Concepts, Capabilities, and Practical Uses Introduction Artificial Intelligence is no longer a futuristic concept — it’s here, shaping how we work, live, and make decisions.But with the jargon, hype, and complexity, it can be hard to separate the essentials from the noise. This A–Z guide gives [...]

A to Z of Artificial Intelligence

 in Artificial Intelligence / Business / Technology  tagged AI / Artificial Intelligence / Business by
A to Z, Product Management, Ansoff Matrix, Market, Product Development 9
Reading Time: 16 minutesProduct management can be a complex and often misunderstood discipline in business. In reality Product Management in its broadest sense, touches every part of an organisation that sells products and services, and everyone has their part to play in the product life-cycle to ensure that customers get the best possible [...]

A to Z of Product Management

 in Business Skills / Leadership / Management / People / Teams  tagged advertising / Business / Forecasting / marketing / Product Management / technology by
Passionate, Ambitious, Reliable, Trustworthy, Straight Talking 6
Reading Time: 18 minutesThe Chartered Institute of Marketing defines Marketing as “The management process responsible for identifying, anticipating and satisfying customer requirements profitably.” I think I prefer Seth Godin’s description: The art of telling a story to a customer that they want to hear, that lets them persuade themselves to buy something. Inherent [...]

A to Z of Marketing

 in Business Skills / Leadership  tagged advertising / Business / marketing by
Alignment 4
Reading Time: 6 minutesIn part 1 of this four part series of blogs I covered the importance of PACE in your organisation to improve effectiveness and speed and specifically Planning: PACE = Planning + Alignment + Communication + Execution The second part of The Need for Speed ~ Driving Pace in Your Organisation will focus on [...]

The Need for Speed ~ Driving Pace in Your Organisation ...

 in Leadership / Management / People / Teams  tagged Alignment / Business / Decision Making / Human Resources / Pace / Performance Management / Reward / Roles & Responsibilities by
Driving PACE in your organisation 3
Reading Time: 5 minutesSucceeding in today’s competitive business environment requires that your organisation be agile enough to respond quickly to internal and external change. To stay ahead, you have to explore new ways to grow your business – for example, by launching a new product or service or targeting a different marketplace. Speed [...]

The Need for Speed ~ Driving Pace in Your Organisation ...

 in Business Skills / Leadership / Management / People / Teams  tagged Amazon / Audi / BHAG / Business / Goals / JFK / Markets / Nike / Pace / Plan; Planning / Stratgey by
Keep People Inspired 2
Reading Time: 4 minutesBusiness is all about measurement. Peter Drucker’s quote – “What gets measured gets managed” is never more true than in today’s tough economic climate. The use of Key Performance Indicators (KPIs) are at the heart of most high performing businesses. However, there is often one important KPI missing,  and that is [...]

THE Key Performance Indicator – Keep People Inspired

 in Business Skills / Leadership / Management / People / Teams  tagged Business / Communication / Development / Inspiration / Inspire / Leader / Motivation / Peter Drucker / Team by
Reinforce - Brand New Brand You 1
Reading Time: 5 minutesIn the fifth part in the series of The Brand New, Brand You, I will be covering the fourth step in the START process in Brand New, Brand You, Reinforce. Now that you have started to establish the Brand New Brand You, it is important that you continually reinforce your [...]

The Brand New, Brand You! ~ Part 5

 in Business Skills / Employability / People  tagged Brand / Brand You / Business / Business Networking / Communication / Employability / Personal Brand / Relationship / Stakeholder management by
Brand You START 8
Reading Time: 3 minutesI’ve had some feedback recently that people would like some support in finding new roles, building their personal profile and generally improving their employability. Brand New, Brand You is a series of Think Oak! posts to help you improve your personal brand in the increasingly crowded and competitive job market. Brands [...]

The Brand New, Brand You ~ Part 1

 in Business Skills / Employability  tagged Amazon / Apple / BlackBerry / BMW / Brand / Brand You / Business / Clinton / Ebay / Honda / London / New York / Obama / Personal Development / social-media by
Word Cloud - Elephant in the Room 3
Reading Time: 7 minutesI see two distinct types of ‘Elephant’ in my line of work…and two ways of tackling them. The Management Elephant and the Leadership Elephant. This blog focusses on the latter. If you missed Part 1 – An Elephant in the Room: Management breakthroughs, and are wondering what on earth I’m [...]

An Elephant in the Room Part 2 – Leadership Breakthroughs

 in Business Skills / Leadership / People / Teams  tagged Accountability / Business / Feedback / Goals / Honesty / Leader / Leadership / Relationship / Results / Success / Team / Vision by
Teams and Teamwork
Reading Time: 7 minutesTeams and Teamwork have changed The make-up and nature of teams have changed significantly in recent years. Organisations have become more distributed across geography and across industries. Closer relationships between people inside an organisation and those previously considered outside (customers, suppliers, partners and other stakeholders) have become more important. Organisations [...]

Teams and Teamwork 2.0

 in Business Skills / Management / Teams  tagged Business / Knowledge Worker / Lync / Microsoft / Mission / OCS / salesforce.com / SharePoint / Team / Teamwork / Virtual team / Vision by
25
Reading Time: 5 minutesYou would be amazed at the number of people who still don’t understand the importance of networking. Building relationships is crucial – there are many smart, talented people who don’t progress as much as they would hope in their career because they are not visible to the “right” people. Use every opportunity to build relationships with [...]

Business Networking – It’s not ‘what’ you know…

 in Business Skills / People  tagged BNI / Bondholders / Business / Business Networking / Chamber of Commerce / Communication / Confidence / Face to Face / Hull / IoD / LinkedIn / Plaxo / Relationship / Sales / Techmesh / Twitter / Yorkshire Mafia by
, Tree, Mark Conway, Oak Consult 3
Reading Time: 5 minutesIn my experience, over performance in business can’t happen consistently without building powerful relationships. Similarly, if you look at underperformance in your team, you will often find that it is the lack of powerful relationships or broken relationships that are the cause. There is no quick fix….sorry. BUT, if you invest time, honesty, passion and [...]

10 ways for building powerful relationships

 in Business Skills / Leadership / People  tagged Business / Coaching / Feedback / Myers Briggs / Relationship / Success by